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7th Smart Textiles Symposium 2018

[Publisher Note: The following is a report on the 7th Smart Textiles Sumposium 2018 written by Dr. Isa Hofmann, owner and manager of iHofmann, a public relations firm.]

Posted October 2, 2018


The jointly organized 7th Smart Textiles Symposium 2018 (September 12-13)

held at Messequartier Dornbirn, Austria and the 57th Dornbirn-GFC attracted

around 700 experts from industry and research from 30 different countries.


Day 1:


The former Federal chancellor from Austria, Werner Faymann, urged industry

representatives in his opening words to be always one step ahead in the

competition and to take advantage of recent market opportunities.


Keynote speaker James Holbery from the $90 billion Microsoft,

based in Redmond, Wash., USA, gave an insight in Microsoft’s recent activities in printed textile and flexible electronics and the current focus on creating new user

experiences through soft electronics. “We always have to reinvent ourselves in

these days of rapid change. We want to bring personal computing to a new level

and address the young generation in particular. Interesting about computing is

the rapid change we are facing and when we think about IoT and increasing

digitization there is a lot more to come.” Following the recent cooperation

between Google and Levi’s another gatekeeper is now taking a deeper interest in

textiles. James Holbery has been responsible for building up the new Microsoft

lab for printed, textile and flexible electronics (PTFE).


Dr. Isa Hofmann, moderator of the first day and managing director of a

specialized communication agency based in Wiesbaden, Germany, gave a

lecture on new opportunities in customer communication through artificial

intelligence – from social bots to chatbots. “The use of artificial intelligence is the

next big thing”, she predicts. According to EU commission statistics the growth of

this market will climb up to $38.8 billion in 2025. Artificial intelligence allows

machines to behave as if they were intelligent and supplies them with the ability

to always learn more and something new. “This is the big difference with regards

to conventional software. Chatbots allow an automated communication with

customers in real time,” says Hofmann. They are an appropriate tool to relieve

staff members and generate an added value in customer relationship.

Communication in real time without any waiting loops. Isa Hofmann presented

the results of a recent study from business school Cologne and the agency

morefire, that tried for the first time to classify existing chatbot types.


Unni Krishnan, Co-Founder of LongWealth GmbH with offices in Vienna and

Bangalore is consulting large groups like Tata and Taj in India. He remembers a

famous encounter between the Hindu monk Swami Vivekananda and Jamsetji

Tata on a boat trip from Yokohama to Vancouver. Impressed by Vivekanada’s

views on science, the very first idea of establishing a research institute in India

came up by the end of the 19th century. Vivekananda commented this idea with

the following words: “How wonderful it would be if we could combine the

scientific and technological achievements of the West with the asceticism and

humanism of India!” India offers multiple opportunities for innovative Austrian

companies to enter the market, according to Unni Krishnan.


Stefan Rohringer, Vice President Development Center Graz, Infineon

Technologies Austria AG, pointed out the very first examples of electronics

integrated into textiles that Infineon presented in 2003. Researchers at Infineon

had discovered a way to make large textile surfaces such as carpeting or tent

cloth “intelligent”. Woven into fabrics, a self-organizing network of chips was able

to monitor temperatures, pressures or vibrations. “This shows that you also

might introduce things too early to the market”, Rohringer comments. He

presented the next generation of quantum computers that provide the necessary

security in times of cashless payment and IoT. With 28 billion connected devices

already in 2021 internet security plays an important role.


Interesting lectures from start-ups presented successful business models like

smart inlay soles from the company stAPPtronics that help wearers to control

their body posture. The start-up Texible is a think tank for interesting new

applications of smart textiles for the elderly. The demographic change creates

new requirements. One example is smart bed inserts for humidity control.

Florence Bost, French designer based in Paris demonstrated how the appropriate

design may enhance news and tangible services in products.


Day 2:


Sabine Gimpel from TITV Greiz, Germany, was moderator of the morning session

and gave a lecture on industry 4.0. Günter Grabher, CEO of Grabher-Group &

Smart-Textiles Platform, Austria, presented some of the new technologies that

his companies are working on in various clusters. Two examples were an office

chair, optimizing the user’s posture while seated as well as a textile reinforced

concrete, that is used to repair ramshackle bridges.


Marcus Kottinger, solution architect at Axians IBM, Germany, and Prof.

Enrico Putzke, Technical University Chemnitz, Germany, explained in their

lectures how smart textiles are used for monitoring both material and humans

and thus, help to avoid accidents in heavy industry.


Sven Böhmer, head of sales, Statex Produktions- und Vertriebs GmbH, Germany,

explained the advantages of textile electrodes and their conductivity due to silver

incorporated into yarns or fabrics. Textile electrodes play an important role in a

variety of medical applications like muscle and nerve stimulation or monitoring of

vital parameters.


The focus of the last three lectures was on Cradle to cradle®.  Vera Gratzl, product

development, Werner & Mertz GmbH, Germany, showcased some innovative

products from their brand Frosch, equipped with a fluorine-free hydrophobic

treatment. Andreas Röhrich, director product development, Wolford AG, Austria,

introduced the new collection of sweaters and leggings, entirely manufactured

according to the cradle to cradle® standard.


Albin Kälin, CEO EPEA Switzerland GmbH, Switzerland, a pioneer of the cradle to

cradle® concept gave his vision on the future of production with cradle to cradle®

and how it is contributing to reduce the human footprint on earth.


Günter Grabher, initiator and CEO of the Smart Textiles Platform Austria,

summarizes and gives his future vision: “The future of smart textiles is a true

interdisciplinary collaboration between various industries, to benefit from the

enormous potential of this growing market.”


For more information:


Press Contacts:


Dr. Isa Hofmann, Owner and managing director

Niederwaldstraße 4, D-65187 Wiesbaden

Telefon +49 611 890 59 640


Smart-Textiles Platform Austria

Günter Grabher, CEO

Schwefelbadstr 2

A-6850 Hohenems

Telefon +43 676 843771100

Coming Events

  • January 16-18:  NECPA 2020 Conference & Expo, Worcester, Mass., USA
  • January 21-24:  SHOT Show, Las Vegas, Nev., USA
  • January 22-24:  IFAI Tent Conference, River Ranch, Fla., USA
  • January 28-29:  Elementary Nonwovens Training, Cary, M.C., USA
  • January 29-31:  2020 Winter Outdoor Retailer & Snow Show, Denver, Colo., USA

Click here to view the complete technical textiles events calendar that includes show information links.

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Posted January 7, 2020

Will Things Get Done in Washington in 2020?

The historic political fight in Washington may actually benefit the US technical textiles industry in 2020.  


In more "normal" times, even with bipartisan support of trade deals and building legislation, it's a slow process to get something done in Washington.  In a funny way, under the current polar vortex called impeachment, things may actually get done faster.  President Donald Trump wants to show he is still able to carry out his campaign promises and impeachment is not hindering his ability to administer.  The Democrats, fearful of a bogged down impeachment process that could wear down their public support, are eager to show they can also get something done and avoid a blame they are only consumed with getting rid of the president.


Thus, you see both sides touting what's in the United States/Mexico/Canada Agreement (USMCA).  The National Council of Textile Organizations (NCTO) is focused on the impact of what the agreement means in terms of fiber and yarn sourcing; however, I am more interested in the end product markets that benefit from the trade agreement.  In the USMCA, the amount of material made in North America that goes into a vehicle increases significantly.  The largest single end-market for technical textiles is the automotive industry.  The USMCA means more products like headliner material, airbags and seatbelts, acoustical and vibration dampening, carpeting, composites and industrial hoses will be needed.  USMCA is a terrific win for the many smaller technical textile parts makers in the US.


As for infrastructure, the current authorization, the Fixing America's Surface Transportation (FAST) Act of 2015, expires at the end of 2020.  President Trump wants more than $1 trillion to help fix the country's roads and bridges. There is a bipartisan support for the new legislation because it's passage will benefit so many states.  The winners for us?  It would hands-down be the geosynthetics industry, as well as those who make construction-used products like tarps and protective covers, and personal protection gear.


So, expect to see some things getting accomplished in Washington in 2020.  It is an election year and never underestimate the self-preservation instincts of a politician.


Steve Warner


Posted January 7, 2020

December 3, 2019

2019 Brief Analysis of China's Industrial Textile Industry

Thanks to the BeaverLake6 Report's arrangements with China Textile magazine and the China Nonwoven & Industrial Textile Association (CNITA), we have received the report "A Brief Analysis of Economic Operation of the Industrial Textile Industry in the First Half of 2019" writtened by CNITA's market research department.  


In the first half of 2019, China's economy faced a complicated development environment.  Issues such as the downturn in automotive demand and the US/China trade dispute are having an impact.  Production is still growing but the markets are relatively flat.  Click here to read the entire report in the China section.  Posted 

November 24, 2019

2019 Eurasian Geosynthetics Symposium Held in China

Flora Zhao, China Textiles

The second edition of the Eurasian Geosynthetics Symposium (EAGS 2019) was held November 18-19, 2019 in Beijing, China.  Many of the leading experts in geosynthetics delivered presentations.  Ms. Flora Zhao, the director of the editorial department for China Textile magazine, has given us an extensive review of the symposium program.  Click here to go to our China section to read her report. 

IFAI Expo 2019 Analysis

The IFAI Expo 2019 was held last week in Orlando, Fla., USA.  The exhibition was a smaller event than in years past but it still remains a powerful showcase of industry products.  In the Special Report section, you will find analysis of the show, plus news that comes from the Industrial Fabrics Association International's Annual Meeting and the winners of the International Achievement Awards. Click here to read the articles.  Posted October 10, 2019

Final Report Issued on 2018 China Industrial Textiles Industry

In 2018, China's industrial textile industry maintained a relatively rapid growth. The year, though, also found more complex challenges for the industry, including the tariff issues with the US. Thanks to BeaverLake6 Reports' exclusive arrangement with China Textile magazine, we are presenting the English-translated version of the final 2018 report written by the China Nonwovens & Industrial Textile Association (CNITA).  The report included information on fiber and material production, plus selected large end-product markets. Click here to read the report. Posted September 3, 2019

Do Profit and Convenience Muck Up the Moral Concern in Tariff Testimony by US Domestic Textile Industry?

NCTO Members Testifying at US International Trade Commission.  Surprisingly, there appears to be a little worry the announced new US tariffs on China (Section 301) may be reaching too far with its scope. The National Council of Textile Organizations (NCTO), which has been firmly behind most of the textile-tariffs against China over the last year, is expressing concern the new Tranche Four retaliatory tariffs may affect US imports on products needed by the US domestic textile industry. 


[Read the rest of my editorial that takes NCTO to task for its hypocritical "moral" argument supporting the proposed additional products but excluding its industry's suppliers by clicking here.]


Steve Warner


Posted June 17, 2019

China's Industrial Textile Market Demands Still Remains Vigorous

Despite the increasingly complex industry demands, the Chinese technical textiles market was relatively stable. Nonwovens output increased over last year. Key specific markets such as tire cord also increased in 2018 over 2017. Overall operating income for industrial textiles used in China reached $34 billion. Click here to read the complete summary provided to BeaverLake6 Report by China Textile magazine through our exclusive relationship. Posted February 15, 2019

Does IDEA Show Need to be in Miami Beach?

INDA, the Association of the Nonwovens Fabrics Industry, has issued its final report on IDEA19.  The event held March 25-27, 2019 in Miami Beach, Fla., USA, attracted 6,500+ participants and 509 exhibiting companies from 75 countries.  Show floor space was a record 168,600 square feet, a 9% increase over the previous show. 


Surprisingly, the people and exhibitor participation figures are not record numbers. The IDEA16 show in Boston, Mass., USA, attracted 7000+ and 555 exhibitors. 


So, why was participation down this year from IDEA16?  I think an explanation for the decline is the South Florida location of IDEA19.  Click here to read more.

President Li Lingshen, President, China Nonwovens & Industrial Texiles Association

President Li Lingshen

BeaverLake6 Report is pleased to provide an exclusive interview with Li Lingshen, Ph.D., Vice President of the China National Textile and Apparel Council, and President of the China Nonwovens & Industrial Textiles Association, the overseeing organization for the technical textiles industry in China. Click here to read the interview.

NCTO Neglects Automotive Textiles as Organizations Testify on Proposed USMCA Impact

Positive Reviews but Still Uncertainty. On November 16, 2018, two of the US textile industry associations testified before the US International Trade Commission (ITC) in a special hearing to determine the economic impact of the proposed United States-Mexico-Canada Agreement (USMCA).  The leaders of the American Apparel & Footwear Association (AAFA) and the National Council of Textile Organizations (NCTO) provided statements on how they feel the new agreement will affect their member companies. 


The two organizations clearly have different biases; however, in looking over the AAFA and NCTO statements, it appears to me that while the organizations both clearly said they were not offering an endorsement yet of the agreement, they gave general overall approval for USMCA, acknowledging the 1992 North American Free Trade Agreement (NAFTA) needed updating. Both organizations are taking a wait-and-see attitude to more fully look at how the agreement impacts the complex supply chain of textiles and apparel. Click here to read more.

NAFTA Replacement Agreement Negotiated. On October 1, President Donald Trump announced the US, Mexico and Canada had reached an agreement whichreplaces the North American Free Trade Agreement (NAFTA) that went into effect in 1994. The new United States-Mexico-Canada Agreement (USMCA) contains provisions and language that has an impact on the technical textiles industry; the most important are 1) a special section covering textiles and apparel and 2) rules of origin that will require 75% of automotive content (under NAFTA 62.5%) be made in North America. Mexico and Canada are the two largest importers of US made technical textiles and the automotive industry is the largest intended end market of these technical textiles. Click here to go to the United States Trade Representative's website and read the "Textiles and Apparel Goods" chapter. Posted October 3, 2018

State of the Chinese Technical Textiles Markets in 2017

Are you looking for a quick understanding of the China technical textiles industry? Through our special relationship with China Nonwovens & Industrial Textiles Association (CNITA) and their China Textile publication, BeaverLake6 Report is pleased to post the English-translation of the recently issued "Status Quo of China's Nonwovens and Industrial Textiles Industry, 2017." The report covers the different levels of the industry, geographic export demographics, and forecast the needs in the major end market applications. Click here to read the report in our China Textile website section. 

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Ron Gottlieb  


  Ricky Richards (Sales) Pty Ltd.

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