BeaverLake6 Report
BeaverLake6 Report

Cinte Techtextil China 2012: An Interview with Wendy Wen, Director Trade Fairs, Messe Frankfurt (HK) Ltd.

September 25, 2012

Wendy Wen

Cinte Techtextil China 2012 is a biennial trade show taking place October 22-24, 2012 in Shanghai. The show is the largest event for the technical textiles industry in Asia Pacific. In 2010, Cinte Techtextil China attracted 18,000 visitors from 59 countries and featured 320 exhibitors.


The show is co-organized by The Sub-Council of Textile Industry, CCPIT, China Nonwovens & Industrial Textiles Association (CNITA) and Messe Frankfurt (HK) Ltd. In 2012, Cinte Techtextil China is again co-locating with Intertextil Shanghai Apparel Fabrics.


Steve Warner, publisher of BeaverLake6 Report (BL6), obtained an exclusive pre-show interview with Ms. Wendy Wen, Director Trade Fairs, Messe Frankfurt (HK) Ltd. 


BL6: Tell us briefly about the history of the show and the partnership between the Sub-Council of Textile Industry, CCPIT and China Nonwovens & Industrial Textiles Association. Does each organization have assigned roles in the organization of the show?


Ms. Wen: Cinte Techtextil China is the daughter show of world’s leading technical textile show, Techtextil Frankfurt. TTF aims to serve the technical textiles and nonwovens industry worldwide, and to extend its professional services to Asia, particularly China.


Messe Frankfurt has started collaboration with the Sub-Council of Textile Industry, CCPIT and China Nonwovens & Industrial Textiles Association (CNITA) on the local key industry event China International Nonwovens, Techtextiles & Machinery Exhibition (CINTE).


The first edition was held in 1994 in Beijing, our collaboration started in 1998 and was renamed to Cinte Techtextil China. Since 2002, the fair has moved to Shanghai. These two industry organizations have valuable and extensive industry knowledge in China, and CCPIT is our important partner in organizing leading textile trade fairs including Intertextile Apparel Fabrics and Home Textile shows. Therefore, they are the most ideal and reliable partners in China. With their vision for market development, and their ample experience in Chinese technical textiles sector, they have made a valuable contribution to giving Cinte Techtextil China a leading position in the industry.


BL6: Given stagnant business conditions in Europe and only slight improvement in the US, do you limit your expectations in China for this year’s event? Will you see an increase in participation in 2012?


Ms. Wen: There is certainly a challenging business environment in the global market, which we have to acknowledge. However, this means that suppliers are all the more eager to find solutions and new opportunities for their business. Fortunately, markets in Asia, especially China, are not so affected by the slow economy in Europe and the US. This may be one of the reasons why we have attracted 440 exhibitors from 22 countries and regions, a 37.5% increase in exhibitor numbers compared to the 2010 fair. In terms of visitors, we have launched an extensive visitor promotion campaign and expect to have 5% growth in visitor turnout this year.


BL6: What do you see as the fastest growing market segments in China for technical textiles?


Ms. Wen: According to the latest research from CNITA, we see that Filtration and Separation, Geo-synthetic, Medical, Transportation, Security and Protection, and Structural Reinforcement textiles will be in high demand in the coming years. You can refer to the statistics and findings of the research below. In meet with this market demand, Cinte Techtextil China will feature aspecial debut Product Display Zone, which showcases products and technologies for these six fast-growing application sectors in China. In addition, an intensive product presentation session led by top industry professionals will offer the latest updates in product, market and technological developments to all show participants.


CNITA research:


Filtration and Separation

Increased investment in developing thermo-stable and corrosion-resistant filtration materials, hollow-fibre liquid filtration materials as well as filtration materials for medical, food and paper processing industries has stimulated the growth in usage of filtration and separation textiles. This growth is expected to reach an annual average of 13% in the next five years, and up to 1,030,000 tonnes in 2015.



Annual demand for geo-synthetic textiles will grow by 12.5% in China in the coming five years, as large-scale infrastructure projects are implemented, including 74,000km of expressway.



The demand for medical textiles is expected to grow an average by 12% annually, from now until 2015. This includes textiles for medical organs, protection as well as ultrathin, non-iritating and degradable hygienic products.



China’s automotive industry is expected to grow annually by 11.3% in the coming five years, and demand for transportation textiles is also estimated to increase year-on-year by 12%, and demand for structural reinforcement textiles will increase as well.


Security and Protection

A growing number of jobs in security and related fields means that China needs more than 20 million pieces of protective clothing each year, and the current 285 certified domestic suppliers cannot meet this demand. This creates multiple opportunities for international suppliers of such functional textiles.


Structural reinforcement

Developing new and alternative materials for improving textile structure is one of the key development trends in China’s technical and nonwoven industry. It is estimated that the average production rate of structure enhancement textiles will reach 11% in the next five years, up to 1.03 million tonnes by 2015.


BL6: Why are there only a handful of US companies exhibiting at most textile shows in Asia Pacific?


Ms. Wen: There are a couple of reasons for this. Small to medium-sized American companies maintain a good profit by doing business in the US domestic market because of their capacity and business scale; so, there isn’t a major need for them to develop international markets by visiting Asia Pacific shows. Large-scale US companies, on the other hand, have already established good business relationships in China, and will join shows in Asia Pacific via their Joint-Venture / Business partners in China. For example, H.B Fuller is one of our exhibitors and they will be represented by their office in China.


BL6: Do you feel this is a show focused on China, or is it for the Asia Pacific region? Have you considered moving it out of China periodically to get more non-Chinese participation?


Ms. Wen: The show not only serves China, but the entire Asian region – a significant number of Asian buyers come to our show ever year. Excluding China, Asian buyers represent around 52% of the total number of attending buyers in 2010. Also, as China is a big and dominant market, not just in Asia but also in the world, we will stay in China.

This Advertising Spot Is Available

Do you have an event to publicize? A new product or service?


Contact us by clicking here and reserve this prime ad location.

Coming Events

  • October 22-23: 32nd Annual Meeting of American Flock Association, Novi, Mich., USA

  • October 24-26: Automotive Interiors Expo 2017, Novi, Mich., USA

  • October 24-27: Intermediate Nonwovens Training Course, Cary and Raleigh, N.C., USA

  • October 25-26: Nonwovens Innovation Academy, Chemnitz, Germany

  • October 26-27: SYFA 2017 Fall Conference, Charlotte, N.C., USA

  • October 29-31: Graphene Innovation Summit & Expo, Nashville, Tenn., USA

  • November 6: German Technology Meets US Textile, Charlotte, N.C., USA

  • November 6-9: 3rd Annual HYGIENIX Conference, Austin, Texas, USA

  • November 7-9: SPESA Executive Conference, Memphis, Tenn., USA

  • November 7-8: 2017 RISI Asia Pacifice Hygiene Products Symposium, Shanghai, China

  • November 8-9: TCL 2017 (Textile Coating and Laminnating Conference), Berlin, Germany

  • November 8-10: SINCE 2017 (Shanghai International Nonwovens Conference & Exhibition), Shanghai, China 

Click here to view the complete technical textiles events calendar that includes show information links.

Is Saving the US Navy's Peacoat a Matter of National Security?

Since last August, the US Navy has been planning to phase out its iconic traditional wool peacoat in favor of a less expensive, synthetic cold weather parka which is lighter in weight and more versatile in types of inclement weather. It actually replaces two types of coats and the seabag the wool coat is stored.


The wool coat, however, has some powerful friends in the US Congress. Companies such as Northwest Woolen Mills in Woonsocket, R.I. and Sterlingware in Boston, Mass. Altogether, the supply chain involved in the manufacture of these woolen peacoats -- including sheep farmers -- is estimated to account for 400 jobs in the Northeast. Add to the drama that the new parka, made by the long-time military supplier Propper, is expected to be manufactured in Puerto Rico, a perceived feeling the new coat will be made by non-American workers. Read more...


Steve Warner


June 29. 2017

President Trump's Reveals 2017 Trade Policy Agenda

The Office of the U.S. Trade Representative (USTR) has released President Trump's 2017 Trade Policy Agenda. The document, officially called 2017 Trade Policy Agenda and 2016 Annual Report of the President of the United States on the Trade Agreements Program, outlines the new Administration’s four trade priorities:

  • Defending the US National Sovereignty over Trade Policy
  • Strictly Enforcing US Trade Laws
  • Using Leverage to Open Foreign Markets
  • Negotiating New and Better Trade Deals

​BeaverLake6 Report has created a special page within this website and placed the first chapter of the 336-page document which summarizes the policy. Click here to read it. Posted March 2, 2017

What's the NCTO Game Plan for the Post-TPP Era?

Back on March 24, 2016, I was one of the first to predict the Trans-Pacific Partnership (TPP) agreement was a dead deal. In fact, I said that I wouldn’t be surprised that, if Donald Trump became President, the agreement is shredded on day one of his new administration. Well, I was off by three days. Yesterday, President Trump signed an Executive Order, officially withdrawing the United States from the TPP agreement. Now the question is can the National Council of Textile Organizations put together a comprehensive plan for the domestic textile industry in a post-TPP era? Click here to read the rest. Posted January 25, 2017

Steady Growth Prospects for Expanding Specialty Geosynthetics

There are literally dozens of market reports for the many market sections and subsections within the technical textiles industry. In 2017, BeaverLake6 Report will be introducing a few of these reports to our viewers. The first report being features is The Future of Spcialty Geosynthetics to 2021. It was developed by Smithers Apex, a market research firm based in the United Kingdom. 


In exchange for the promotion, Smithers Apex agreed to write an exclusive expanded executive summary of the market report for our readers. Click here to view the market summary. Posted January 9, 2017

2016 China Textile Innovation Conference Explores the Roads to a Textile Power

Sun Ruizhe

2016 China Textile Innovation Conference, as an annual summit of industry innovation, was held in Beijing on December 12th, 2016. The conference, themed on “New Opportunity, New Advantages, New Vitality” – Stepping Towards a Textile Power, comprehensively summarized the industry innovation achievements and explored the new advantages in development in order to grasp the strategic opportunity of the new round of industrial changes. BeaverLake6 Report is pleased to present a report on the conference via our partnership with China Textile magazine. Please click here. Posted December 21, 2016

In My Opinion

Re-Shoring: Good for the Goose is Not Good for the Gander?

Domestic PFD Manufacturer's Application for FTZ Additional Production Authority Riles Textile Industry Trade Associations. There is a nasty fight taking place these past few months behind the closed doors of Room 48019 at the Herbert C. Hoover Building in Washington, D.C. The room is the office of the Foreign-Trade Zones Board. The fight pits domestic technical textile industry suppliers and a coalition of textile-trade associations against a fairly large domestic end-product cut-and-sew manufacturer. Click here to read the story.


Steve Warner


Media Partners

In My Opinion

In 2015, I posted more than 425 items of interest for our industry on the BeaverLake6 Report website. In reviewing it all last week, it got me to thinking about putting together a list of influential events, news and trends that I observed during the past year. I have focused primarily on the US marketplace but each of “the things that mattered” to me has global implications.


So, here go my thoughts in no particular order of importance. Let me know if you agree or if I have missed some. Click here to read the list.


Steve Warner


Posted January 17, 2016

“BeaverLake6 Report is one of the ‘go-to’ websites that I use. New contributors and  innovative products are regularly featured, which to me, is the lifeblood of the industry.”


Ron Gottlieb  


  Ricky Richards (Sales) Pty Ltd.


Read more testimonials by clicking here.

Do you wish to be added to our subscriber list? It's easy and it's free. Click here and write "Subscribe" in the message box.

Come back often during the week. We update BeaverLake6 Report almost every day with the latest industry information.

Beaverlake6 Group, LLC

Secretary Gary Locke, US Dept. of Commerce, and Steve Warner Commerce Secretary Gary Locke and Steve Warner

Success in our industry is all about knowledge, integrity and developing relationships. BeaverLake6 Group, LLC, publisher of BeaverLake6 Report, is a management consulting firm focused on helping businesses understand the complex global technical textiles industry.


Please click here to view testimonials about Steve Warner, President/CEO of BeaverLake6 Group, LLC.

Connect with Steve Warner, publisher of BeaverLake6 Report, at LinkedIn.

Connect with BeaverLake6 Report publisher Steve Warner via LinkedIn
Print Print | Sitemap Recommend this page Recommend this page
© BeaverLake6 Group LLC