BeaverLake6 Report
BeaverLake6 Report

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A Rich, Diverse Industry Readership

The number of industry visits to the BeaverLake6 Report website continues to grow as we establish ourselves as a "first source" for information on the Internet.

 

The website attracts international readership from all segments which make up the value chain, from fiber, yarn and material producers, to textile machinery makers, to the many niche end product fabricators that supply markets such as automotive, architectural, government, medical and construction industries.

 

A 12-month analysis of the geographic regions of our readership finds:

 

 

CONTINENTS

 

Asia

38%

Europe

27%

North America

24%

South America

06%

Africa

06%

Oceania

01%

   

Demographics

Visitors

2018: 102,579          2017:    81,175          +  26.4%

 

Page Impressions

2018:  527,180          2017:  252,358         + 108.9%

 

Pages Per Session

2018:  4.09/Page       2017:  3.30/Page

 

 

Sidebar Banner 

A Sidebar banner ad appears on every page of the website. It can also be a transitional ad, showing more than one image. According to our latest statistics, this means your ad will be viewed more than 11,000 times per month. Embedded links in the Sidebar ad will mean an easy click for the viewer to go directly to your website.

 

Size/Cost

 

240px wide, 400 px high

1-3 months: $220/month

4-12 months: $165/month

 

240px wide, 200 px high

1-3 months: $165/month

4-12 months: $140/month

Top of the Page Banner

The Top of the Page banner ad is designed to be in a dominant position. The ad banner is placed on the two most visited website pages -- Front Page News and Industry Event Calendar. And, to ensure the highest visibility, a maximum three advertisers will be able to place Top of the Page banner ads. 

 

 Size/Cost

 

               465px wide, 70px high

                1-3 months: $385/month

                4-12 months: $300/month       

Industry Event Date Banner

New in 2019 for event organizers is the banner ad right above an event date in the Industry Event Calendar section. This section is the second most popular page on the BeaverLake6 Report website. The Industry Event Calendar page is the industry's most comprehensive global listing of technical textile conferences, shows, training sessions and symposiums. Easily affordable, this horizontal ad makes an event "pop" on the page. 

 

Size/Cost

 

465px wide, 70px high

1-time cost, runs from time of placement through end date of event: $250

Sponsored Page

Imagine your own page on the BeaverLake6 Report website to tell your story. Event organizers, for example, can be continually providing updates on new exhibitors or speakers, announcements of registration deadlines, etc. Manufacturers can be introducing new products and publishing the latest company press releases. You will be a step ahead of your competition with your own page on our website.

 

Cost

 

1-3 months:  $500/month

4-12 months: $400/month

Requires a Sidebar advertisement of equal frequency.

Bonus Advertising: Emailed Weekly Update

Every Sidebar advertiser also gets their ad placed on the weekly BeaverLake6 Report update that is emailed to more than 1700 of the top industry leaders in the world. 

Coming Events

  • October 22-24:  FILTECH, Cologne, Germany
  • October 20-21: American Flock Association 34th Annual Meeting, Novi, Mich., USA
  • October 22-24:  Automotive Interior Expo 2019, Novi, Mich., USA
  • October 23-25:  PRINTING United, Dallas, Texas, USA
  • October 28-29:  Textile & Apparel SEA Summit 2019, Phnom Penh, Cambodia
  • October 29-30:  SPESA Executive Conference, New Orleans, La., USA

 

Click here to view the complete technical textiles events calendar that includes show information links.

Media Partners

Do you wish to be added to our subscriber list? It's easy and it's free. Click here and write "Subscribe" in the message box.

IFAI Expo 2019 Analysis

The IFAI Expo 2019 was held last week in Orlando, Fla., USA.  The exhibition was a smaller event than in years past but it still remains a powerful showcase of industry products.  In the Special Report section, you will find analysis of the show, plus news that comes from the Industrial Fabrics Association International's Annual Meeting and the winners of the International Achievement Awards. Click here to read the articles.  Posted October 10, 2019

Final Report Issued on 2018 China Industrial Textiles Industry

In 2018, China's industrial textile industry maintained a relatively rapid growth. The year, though, also found more complex challenges for the industry, including the tariff issues with the US. Thanks to BeaverLake6 Reports' exclusive arrangement with China Textile magazine, we are presenting the English-translated version of the final 2018 report written by the China Nonwovens & Industrial Textile Association (CNITA).  The report included information on fiber and material production, plus selected large end-product markets. Click here to read the report. Posted September 3, 2019

Do Profit and Convenience Muck Up the Moral Concern in Tariff Testimony by US Domestic Textile Industry?

NCTO Members Testifying at US International Trade Commission.  Surprisingly, there appears to be a little worry the announced new US tariffs on China (Section 301) may be reaching too far with its scope. The National Council of Textile Organizations (NCTO), which has been firmly behind most of the textile-tariffs against China over the last year, is expressing concern the new Tranche Four retaliatory tariffs may affect US imports on products needed by the US domestic textile industry. 

 

[Read the rest of my editorial that takes NCTO to task for its hypocritical "moral" argument supporting the proposed additional products but excluding its industry's suppliers by clicking here.]

 

Steve Warner

Publisher

Posted June 17, 2019

China's Industrial Textile Market Demands Still Remains Vigorous

Despite the increasingly complex industry demands, the Chinese technical textiles market was relatively stable. Nonwovens output increased over last year. Key specific markets such as tire cord also increased in 2018 over 2017. Overall operating income for industrial textiles used in China reached $34 billion. Click here to read the complete summary provided to BeaverLake6 Report by China Textile magazine through our exclusive relationship. Posted February 15, 2019

Does IDEA Show Need to be in Miami Beach?

INDA, the Association of the Nonwovens Fabrics Industry, has issued its final report on IDEA19.  The event held March 25-27, 2019 in Miami Beach, Fla., USA, attracted 6,500+ participants and 509 exhibiting companies from 75 countries.  Show floor space was a record 168,600 square feet, a 9% increase over the previous show. 

 

Surprisingly, the people and exhibitor participation figures are not record numbers. The IDEA16 show in Boston, Mass., USA, attracted 7000+ and 555 exhibitors. 

 

So, why was participation down this year from IDEA16?  I think an explanation for the decline is the South Florida location of IDEA19.  Click here to read more.

President Li Lingshen, President, China Nonwovens & Industrial Texiles Association

President Li Lingshen

BeaverLake6 Report is pleased to provide an exclusive interview with Li Lingshen, Ph.D., Vice President of the China National Textile and Apparel Council, and President of the China Nonwovens & Industrial Textiles Association, the overseeing organization for the technical textiles industry in China. Click here to read the interview.

NCTO Neglects Automotive Textiles as Organizations Testify          on Proposed USMCA Impact

Positive Reviews but Still Uncertainty. On November 16, 2018, two of the US textile industry associations testified before the US International Trade Commission (ITC) in a special hearing to determine the economic impact of the proposed United States-Mexico-Canada Agreement (USMCA).  The leaders of the American Apparel & Footwear Association (AAFA) and the National Council of Textile Organizations (NCTO) provided statements on how they feel the new agreement will affect their member companies. 

 

The two organizations clearly have different biases; however, in looking over the AAFA and NCTO statements, it appears to me that while the organizations both clearly said they were not offering an endorsement yet of the agreement, they gave general overall approval for USMCA, acknowledging the 1992 North American Free Trade Agreement (NAFTA) needed updating. Both organizations are taking a wait-and-see attitude to more fully look at how the agreement impacts the complex supply chain of textiles and apparel. Click here to read more.

NAFTA Replacement Agreement Negotiated. On October 1, President Donald Trump announced the US, Mexico and Canada had reached an agreement whichreplaces the North American Free Trade Agreement (NAFTA) that went into effect in 1994. The new United States-Mexico-Canada Agreement (USMCA) contains provisions and language that has an impact on the technical textiles industry; the most important are 1) a special section covering textiles and apparel and 2) rules of origin that will require 75% of automotive content (under NAFTA 62.5%) be made in North America. Mexico and Canada are the two largest importers of US made technical textiles and the automotive industry is the largest intended end market of these technical textiles. Click here to go to the United States Trade Representative's website and read the "Textiles and Apparel Goods" chapter. Posted October 3, 2018

State of the Chinese Technical Textiles Markets in 2017

Are you looking for a quick understanding of the China technical textiles industry? Through our special relationship with China Nonwovens & Industrial Textiles Association (CNITA) and their China Textile publication, BeaverLake6 Report is pleased to post the English-translation of the recently issued "Status Quo of China's Nonwovens and Industrial Textiles Industry, 2017." The report covers the different levels of the industry, geographic export demographics, and forecast the needs in the major end market applications. Click here to read the report in our China Textile website section. 

“BeaverLake6 Report is one of the ‘go-to’ websites that I use. New contributors and  innovative products are regularly featured, which to me, is the lifeblood of the industry.”

 

Ron Gottlieb  

  Director

  Ricky Richards (Sales) Pty Ltd.

Come back often during the week. We update BeaverLake6 Report almost every day with the latest industry information.

Beaverlake6 Group, LLC

Secretary Gary Locke, US Dept. of Commerce, and Steve Warner US Dept. of Commerce Secretary Gary Locke and Steve Warner

Success in our industry is all about knowledge, integrity and developing relationships. BeaverLake6 Group, LLC, publisher of BeaverLake6 Report, is a management consulting firm focused on helping businesses understand the complex global technical textiles industry.

 

Please click here to view testimonials about Steve Warner, President/CEO of BeaverLake6 Group, LLC.

Connect with Steve Warner, publisher of BeaverLake6 Report, at LinkedIn.

Connect with BeaverLake6 Report publisher Steve Warner via LinkedIn
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